
Four ways to future-proof your marketing strategiesby Simon Robinson | Publication date: 08/05/2013 | Category: Tactics>Customer recruitment and retention As consumers become increasingly connected, here are four ways retailers can adapt their marketing strategies for a successful future |
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Tune into TVby Matthew Pover | Publication date: 07/02/2013 | Category: Tactics>Customer recruitment and retention Looking for transformational and accountable business growth in 2013? Isn’t it time you considered TV advertising? |
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The ABCs of DRTVby Pete Mills | Publication date: 07/02/2013 | Category: Tactics>Customer recruitment and retention A beginner’s guide to TV shopping |
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Upwardly mobileby Ian Hammersley | Publication date: 06/02/2013 | Category: Tactics>Customer recruitment and retention Recruiting customers via mcommerce |
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The big deal about big databy Matt Hollingsworth | Publication date: 16/01/2013 | Category: Tactics>Customer recruitment and retention A five-step plan for big data quick wins |
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Case in point--Pavers puts best foot forward with TV strategyby DC's TV Shopping Week | Publication date: 07/09/2012 | Category: Tactics>Customer recruitment and retention Pavers Shoes launched on the Sky Digital platform to extend its reach beyond the high street and introduce Pavers Shoes to large numbers of potential customers. |
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How to revamp your CRM strategy for optimum resultsby Pamela Bath | Publication date: 25/07/2012 | Category: Tactics>Customer recruitment and retention Top tips on how to breathe life into your customer relationship management strategy. |
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The importance of channel attributionby Debbie Conetta | Publication date: 04/07/2012 | Category: Tactics>Customer recruitment and retention ...and how to get it right |
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Using email to grow your customer databaseby Richard Gibson | Publication date: 04/07/2012 | Category: Tactics>Customer recruitment and retention A step-by-step guide to customer acquisition by email |
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Gold rushby Ian Hammersley | Publication date: 04/07/2012 | Category: Tactics>Customer recruitment and retention The principles of online prospecting |
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