
Marketing on the moveby Timo Ronkainen | Publication date: 08/08/2012 | Category: Tactics>Marketing How to make m-commerce work for you |
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Mind the gapby Matthew Pepper | Publication date: 08/08/2012 | Category: Tactics>Marketing Closing the multichannel divide |
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Top tips on integrating video into mobile adsby Tim Finn | Publication date: 26/07/2012 | Category: Tactics>Marketing Gone are the early days of mobile advertising, when the simple banner ad was the most effective way to advertise to mobile users. In fact, mobile video content is set to see 50 percent growth in the next five years. So how is video best implemented, and how can advertisers ensure they are using it correctly? |
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Meet the members--Isabella Oliverby CatEx DCA | Publication date: 04/07/2012 | Category: Tactics>Marketing Ambitious expansion plans will see it firmly stamp its mark on a global stage |
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Five fast social media steals from niche brandsby Sarah Lamballe | Publication date: 04/07/2012 | Category: Tactics>Marketing A handful of tips to make the most from social networks |
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How to avoid campaign burnoutby DC's TV Shopping Week | Publication date: 29/06/2012 | Category: Tactics>Marketing You’ve been running a short-form informercial promoting one of your top-selling products, but you start seeing a plateau—or worse, response is waning. What should you do now? |
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TV Shopping Week's most wantedby DC's TV Shopping Week | Publication date: 27/06/2012 | Category: Tactics>Marketing The most popular DC's TV Shopping Week articles with newsletter subscribers and website visitors in 2012 to date |
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Mid-year catch-up--the 6 most popular Insight articlesby Insight | Publication date: 27/06/2012 | Category: Tactics>Marketing The most popular Insight articles in the first half of 2012 |
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TV shopping insider with Steve Bridgemanby DC TV Shopping Week | Publication date: 18/06/2012 | Category: Tactics>Marketing QVC UK chief merchandising officer Steve Bridgeman discusses how QVC is working to use myriad commercial aspects including buying, merchandising, planning, broadcasting and ecommerce, to execute QVC’s multichannel strategy and engage with the customer. |
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CatEx meet the members--Dolls House Emporiumby CatEx DCA | Publication date: 08/06/2012 | Category: Tactics>Marketing By royal appointment |
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