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Catalogue we love - George by Miri Thomas \| Publication date: 22/05/2013 \| Category: Views>CataBLOGue e-business George heads to the top of the class with its second-ever catalogue
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EU Data Protection Regulation: the CatEx DCA response by CatEx DCA \| Publication date: 22/05/2013 \| Category: Views>Readers' views Trade association CatEx DCA has published its formal response to the proposed amendments to EU data protection laws.
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Meet the members: At home with Jackie Lee by CatEx DCA \| Publication date: 22/05/2013 \| Category: Views>Q&A with… Q&A with Jackie Lee, the founder of Dolls House Emporium. Find out what inspired her to launch the business, and what’s next on her to-do list.
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Q and A with Ian Beasant of Giant UK by Direct Commerce \| Publication date: 22/05/2013 \| Category: Views>Q&A with… With its roots in bicycle manufacturing, Giant UK has taken its time to open up online, having only launched an ecommerce store in 2012. We caught up with managing director Ian Beasant to find out more
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Up to speed by Kristal Ireland \| Publication date: 22/05/2013 \| Category: Views>Website reviews Electronic components distributor Rapid Online is no robot, but for the most part keeps its human side limited to social media
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Email we love - Feelunique by Direct Commerce \| Publication date: 20/05/2013 \| Category: Views>CataBLOGue e-business How's this for a nifty use of technology?
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April Catalogue Log by Miri Thomas \| Publication date: 14/05/2013 \| Category: Views>Editor's notes After four months of heavy discounting, April’s haul of catalogues was a lot less promotional.
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Venda-ECMOD Awards Highlights Video by Miri Thomas \| Publication date: 09/05/2013 \| Category: Views>CataBLOGue e-business If your memory of the venda-ecmod awards 2013 is a little hazy, this highlights video will jog it
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Video - Nick Wheeler and Chrissie Rucker accept ECMOD Lifetime Achievement Award by Miri Thomas \| Publication date: 30/04/2013 \| Category: Views>CataBLOGue e-business The White Company's Chrissie Rucker and Charles Tyrwhitt's Nick Wheeler honoured with a lifetime achievement award at the 2013 venda-ecmod direct commerce awards.
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Career moves preview - Will Wynne by Miri Thomas \| Publication date: 17/04/2013 \| Category: Views>Q&A with… Inspired by the success of brands like Lovefilm and Graze, Arena flowers boss Will Wynne set about creating and bringing to market a brand new company last year—even patenting his concept. Enter Amazebox.
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Jessops video review by Miri Thomas \| Publication date: 10/04/2013 \| Category: Views>CataBLOGue e-business The good and bad bits of the relaunched Jessops website
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When innovation means taking step back by Fadi Shuman \| Publication date: 05/04/2013 \| Category: Views>Readers' views It’s a strange state of affairs when retail and ecommerce innovation means opening a high-street store
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A safe experience by Ant Hodges \| Publication date: 05/04/2013 \| Category: Views>Website reviews The Safe Shop’s website puts its security-conscious customers at ease
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Email we love: the Gift Library by Miri Thomas \| Publication date: 05/04/2013 \| Category: Views>CataBLOGue e-business This email from the Gift Library put a spring in our step
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Q and A with Jon Asbury of Go Outdoors by Direct Commerce \| Publication date: 05/04/2013 \| Category: Views>Q&A with… Joining Go Outdoors from Halfords last year as multichannel director, Jon Asbury is in charge of a new team tasked with implementing a fresh plan
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March Catalogue Log by Miri Thomas \| Publication date: 04/04/2013 \| Category: Views>Editor's notes While price cuts are by far the most common offer, free delivery is creeping up the popularity charts
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Q and A with Kristian Bromley of Firebox by Direct Commerce \| Publication date: 07/03/2013 \| Category: Views>Q&A with… The managing director of Firebox knows the business inside out having worked his way up from customer service manager, to head of social and community, finally being appointed head honcho this past summer
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Spring cleaning by Tim Leighton-Boyce \| Publication date: 07/03/2013 \| Category: Views>Website reviews All Tidied Up, which sells storage items, is in need of some home improvements
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Three cheers for Mum by Miri Thomas \| Publication date: 07/03/2013 \| Category: Views>CataBLOGue e-business A brief look at the emails celebrating mums in 2013
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February Catalogue Log by Miri Thomas \| Publication date: 06/03/2013 \| Category: Views>Editor's notes Free delivery peaks, while Valentine Day flops
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Q and A with... Neil Whitehead of Seed Pantry by Direct Commerce \| Publication date: 07/02/2013 \| Category: Views>Q&A with… Neil Whitehead launched Seed Pantry in September 2009 believing it should be possible to grow a range of fresh salad crops and vegetables within an urban environment
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Sprucing Garden4less by Michael Ashworth \| Publication date: 07/02/2013 \| Category: Views>Website reviews With a lot of information competing for attention it might be time for a tidy up at Garden4Less.
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January Catalogue Log by Miri Thomas \| Publication date: 06/02/2013 \| Category: Views>Editor's notes The snow and ice didn't hamper delivery of January's haul of catalogues
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Always take the weather by Miri Thomas \| Publication date: 06/02/2013 \| Category: Views>CataBLOGue e-business Getting weather-related emails right is trickier than it first appears.
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Well-optimised mobile sites  win against desktop-only sites by Direct Commerce \| Publication date: 05/02/2013 \| Category: Views>Readers' views Google estimates that more than half of all website visits in 2012 came from mobile devices. Yet many retailers are still failing to harness the full potential of this by implementing effective mobile optimised websites
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Best kept secret by Direct Commerce \| Publication date: 05/02/2013 \| Category: Views>Readers' views Robert Moss, the chief marketing officer at private-sales club SecretSales.com, shares his mcommerce experiences and explains why more businesses should look to mobile for growth in 2013.
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Americans “parochial” about addressing by Cross-Atlantic Insight \| Publication date: 21/01/2013 \| Category: Views>Readers' views Orders going to the wrong address, later than expected delivery, and items not being delivered at all are more prevalent across the Atlantic
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Career moves--Selaine Saxby by DC Careers \| Publication date: 16/01/2013 \| Category: Views>Q&A with… Aerobics instructor Selaine Saxby used her background in strategy and marketing to start up her own business selling a wide range of sports bras called, appropriately, LessBounce.
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December Catalogue Log by Miri Thomas \| Publication date: 08/01/2013 \| Category: Views>Editor's notes December is the most discount-driven month of the year, plus a roundup of 2012 stats from the Catalogue Log
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Best foot forward by Miri Thomas \| Publication date: 04/01/2013 \| Category: Views>CataBLOGue e-business Four international strategies commonly used by UK retailers
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Tips for social success by Miri Thomas \| Publication date: 04/01/2013 \| Category: Views>CataBLOGue e-business Lucy Uren of Rowen & Wren shares her advice on making the most of social media
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Q and A with Adam Pikett of SportPursuit by Direct Commerce \| Publication date: 04/01/2013 \| Category: Views>Q&A with… As associate partner at OC&C Strategy Consultants, Adam Pikett worked in the retail and consumer goods practice, which spurred him to launch his own business in 2011
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Peak Performance by Simon Wharton \| Publication date: 04/01/2013 \| Category: Views>Website reviews Extreme sports specialist Ellis Brigham is well prepared for ecommerce action
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In the Mail - Christmas edition by Miri Thomas \| Publication date: 17/12/2012 \| Category: Views>CataBLOGue e-business Our favourite Christmas catalogue covers of 2012
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ECMOD plays host to tech and social innovations by James Dart \| Publication date: 14/12/2012 \| Category: Views>CataBLOGue e-business A look back at the ECMOD Direct Commerce show 2012.
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November Catalogue Log by Miri Thomas \| Publication date: 05/12/2012 \| Category: Views>Editor's notes Catalogues are here to stay...
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See you at ECMOD by Miri Thomas \| Publication date: 19/11/2012 \| Category: Views>CataBLOGue e-business James and I will be covering the ECMOD Show this year, which takes place on 27th and 28th November at the Business Design Centre, London.
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In the mail - November by Miri Thomas \| Publication date: 15/11/2012 \| Category: Views>CataBLOGue e-business They say you should never judge a book by its cover, but in the world of catalogues the front cover is definitely important.
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Career moves--Richard Moore by DC Careers \| Publication date: 15/11/2012 \| Category: Views>Q&A with… Catching up with Richard Moore for a glimpse into the world of Mobile Fun.
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Cheers--reviewing The Whisky Exchange by Wayne Robbins \| Publication date: 07/11/2012 \| Category: Views>Website reviews A wee dram of ecommerce advice for liquor site The Whisky Exchange
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Q and A with Rakesh Aggarwal of Escentual.com by Direct Commerce \| Publication date: 07/11/2012 \| Category: Views>Q&A with… Enthralled by the possibilities of the internet and how a small business can appear to be big online, Rakesh Aggarwal founded Escentual.com in 2000 while completing his MBA.
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Christmas early birds by Miri Thomas \| Publication date: 06/11/2012 \| Category: Views>CataBLOGue e-business A selection of festive emails nesting in our inbox
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ECMOD Q&A with Shane Fitzpatrick by CatEx DCA \| Publication date: 06/11/2012 \| Category: Views>Readers' views This year’s ECMOD Show sees the return of the CatEx DCA Networking Breakfast, sponsored by Chase Paymentech. Here we catch up with Shane Fitzpatrick, president and managing director of Chase Paymentech Europe, to find out what visitors and delegates can expect at this year’s show.
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October Catalogue Log by Miri Thomas \| Publication date: 06/11/2012 \| Category: Views>Editor's notes Discounts and free delivery make a comeback in the cover lines stakes
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Dart’s data--the couch potato issue by James Dart \| Publication date: 01/11/2012 \| Category: Views>CataBLOGue e-business If you are a retailer that sells through DRTV or are considering doing so, take note of some interesting research from IMRG and Thinkbox to help convert viewers into buyers, more
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Idea to steal--heat maps by Miri Thomas \| Publication date: 30/10/2012 \| Category: Views>CataBLOGue e-business ...or how the zombie apocalypse can be good for your website
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Spooktacular opportunities at Halloween by James Dart \| Publication date: 26/10/2012 \| Category: Views>CataBLOGue e-business If you are a seller of sweets and treats, fancy dress costumes, food and drink, pumpkins and gifts you can expect an obvious BOOst in consumer spend this Halloween and Bonfire Night, but retailers who think that they will not benefit from the events should think again.
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No tricks, just treats by James Dart \| Publication date: 23/10/2012 \| Category: Views>CataBLOGue e-business Halloween sales from British customers are going to be scarily good this year according to Alibaba.com, more
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Catalogue we love - Graham and Green by Miri Thomas \| Publication date: 17/10/2012 \| Category: Views>CataBLOGue e-business The Graham & Green catalogue does a great job at showcasing a range full of texture, pattern and colour
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Q and A with Neil Bell of Direct Golf UK by Direct Commerce \| Publication date: 04/10/2012 \| Category: Views>Q&A with… Founded in 1991, Direct Golf UK has grown to become one of the largest specialist golf retailers in the UK and Europe. Now in its 21st year and with 21 stores, a website, catalogue and TV channel, managing director Neil Bell says the business still has plenty more drive.
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Unfinished symphony by Barnie Mills \| Publication date: 04/10/2012 \| Category: Views>Website reviews How orchestrating a few tweaks could improve Gear4music’s ecommerce offering
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September Catalogue Log by Miri Thomas \| Publication date: 03/10/2012 \| Category: Views>Editor's notes While the number of catalogues received in September 2012 soared, the percentage promoting sales and discounts dropped dramatically
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Dart’s data--the email marketing issue by James Dart \| Publication date: 28/09/2012 \| Category: Views>CataBLOGue e-business The latest issue of Dart's data takes a look at reports focusing on email marketing.
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Compare and contrast--Wayfair by Miri Thomas \| Publication date: 28/09/2012 \| Category: Views>CataBLOGue e-business Wayfair has its sights set on being the Amazon of homewares. What is it doing to achieve that aim? We take a look to compare its US and UK websites.
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Dart’s data--a very merry Christmas for mcommerce by James Dart \| Publication date: 18/09/2012 \| Category: Views>CataBLOGue e-business With Direct Commerce’s upcoming October issue dispensing some last-minute yuletide tips and tweaks, this issue of Dart’s data looks ahead to Christmas with a report predicting mobile sales to increase over the festive period.
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Compare and contrast--QVC by Miri Thomas \| Publication date: 17/09/2012 \| Category: Views>CataBLOGue e-business Just how does the website of QVC UK compare with that of its big sister.
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Career moves--Amee Chande by DC Careers \| Publication date: 10/09/2012 \| Category: Views>Q&A with… Amee Chande, managing director of Staples’ retail and direct business in the UK, is not only the youngest member of the Staples senior team but is also the most senior female executive with operating responsibilities.
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Q and A with--Philip Turner of Smart Turnout by Direct Commerce \| Publication date: 06/09/2012 \| Category: Views>Q&A with… Designing his own colours for a race at Sandown gave Scots Guard Philip Turner the idea for Smart Turnout, a catalogue/online retailer that combines the regimental and sporting traditions of the British Army with traditional British style.
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Green shoots by Stella Hartley \| Publication date: 06/09/2012 \| Category: Views>Catalogue reviews Niche clothing catalogue Bam needs to neaten up  its messages to avoid bamboozling its audience
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August Catalogue Log by Miri Thomas \| Publication date: 05/09/2012 \| Category: Views>Editor's notes With promotional cover lines at a record low for 2012, are mailers starting to shun discounts?
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In the Mail September issue by James Dart \| Publication date: 03/09/2012 \| Category: Views>CataBLOGue e-business A blast from the past as the In the Mail column returns where we take a look at a selection of catalogues that crossed the editorial desk in the past month.
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Dart’s data--the m-commerce issue by James Dart \| Publication date: 13/08/2012 \| Category: Views>CataBLOGue e-business This issue takes a look at the latest m-commerce reports, whitepapers and studies
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Q and A with--Daniel Lee of Pharmacy2U by Direct Commerce \| Publication date: 08/08/2012 \| Category: Views>Q&A with… Hailing from a family of pharmacists, you could say pharmacy is in Daniel Lee’s genes. Realising the potential of the internet to provide pharmacy services to consumers, he launched Pharmacy2U in 1999.
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Behind the scenes at QVC by CatEx DCA \| Publication date: 08/08/2012 \| Category: Views>Readers' views If you were unable to attend the behind-the-scenes tour of the brand-new QVC offices, CatEx DCA member Rob Bielby offers his thoughts on the day.
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Quite a spectacle by Paul Doherty \| Publication date: 08/08/2012 \| Category: Views>Website reviews In a crowded optical marketplace,  is it clear to see what LensWay has to offer?
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In pictures--Littlewoods through the ages by Miri Thomas \| Publication date: 07/08/2012 \| Category: Views>CataBLOGue e-business To celebrate its 80th birthday, mail order giant Littlewoods has recreated some of its most iconic catalogue covers from years gone by starring Coleen Rooney.
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July Catalogue Log by Miri Thomas \| Publication date: 03/08/2012 \| Category: Views>Editor's notes Little evidence of Olympics-related marketing as catalogue volume rises, but the number of special deals drops
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Dart’s data--Olympics issue by James Dart \| Publication date: 17/07/2012 \| Category: Views>CataBLOGue e-business This issue gives an insight into what effects this summer's Olympics may have on retailers
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Email idea to steal--user-generated content by Miri Thomas \| Publication date: 05/07/2012 \| Category: Views>CataBLOGue e-business Brora demonstrates how to use customer reviews within email campaigns
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June Catalogue Log by Miri Thomas \| Publication date: 04/07/2012 \| Category: Views>Editor's notes It’s a Catalogue Log first; we received the same number of catalogues in June 2012 as we did in June 2011
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Market trader by Chris Mattingly \| Publication date: 04/07/2012 \| Category: Views>Website reviews Bringing the eclectic trends of the Portobello Market to the web
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Q and A with--Michael Parker by Direct Commerce \| Publication date: 04/07/2012 \| Category: Views>Q&A with… Inspired by a trip down memory lane, Michael Parker decided to launch A Quarter Of, an online emporium selling retro sweets like sugar mice and gobstoppers.
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Soccer, search engines and sales by James Dart \| Publication date: 21/06/2012 \| Category: Views>CataBLOGue e-business The UK has been gripped over the past couple of weeks with the European championships in Ukraine and Poland, and here in the Direct Commerce office, we’ve received plenty of emails from retailers promoting their latest footy-related offers, more
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Dart’s data--the jubilee issue by James Dart \| Publication date: 13/06/2012 \| Category: Views>CataBLOGue e-business The Queen’s diamond jubilee was a reason for mass celebration across the country with millions watching the river pageant, concert and the procession over an extended bank holiday weekend, but retailers were also in jubilant mood for other reasons.
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The winner takes it all by Miri Thomas \| Publication date: 08/06/2012 \| Category: Views>CataBLOGue e-business Everyone's a winner with this email idea to steal
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Don’t get lost in translation by Andy Wagner \| Publication date: 07/06/2012 \| Category: Views>Website reviews Unconventional cross-border ecommerce by Gudrun Sjoden
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Q and A with--Laura Tenison by Direct Commerce \| Publication date: 07/06/2012 \| Category: Views>Q&A with… Laura Tenison talks to Direct Commerce about what inspired her to create maternity fashion retailer JoJo Maman Bebe.
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Poor data quality costs UK businesses, hurts loyalty by Direct Commerce \| Publication date: 07/06/2012 \| Category: Views>Readers' views A new report from Experian QAS shows that data inaccuracy is a costly mistake, while accurate data can liberate lost budget and free up to £1 million in additional profit.
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May Catalogue Log by Miri Thomas \| Publication date: 06/06/2012 \| Category: Views>Editor's notes As well as familiar names, it was great to see the Catalogue Log track new catalogue titles last month. It was also interesting to note that more than 60 percent of the 114 catalogues we logged featured a special offer of some sort on their front cover.
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Dart’s data--the customer loyalty issue by James Dart \| Publication date: 29/05/2012 \| Category: Views>CataBLOGue e-business If you can’t wait until 8th June, when the next issue of Direct Commerce hits desks, this week’s edition of Dart’s Data should help satisfy your loyalty-stats cravings in the meantime.
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Compare and contrast--Ted Baker by Miri Thomas \| Publication date: 24/05/2012 \| Category: Views>CataBLOGue e-business As well as standalone stores and concessions in Bloomingdale's British brand Ted Baker also operates a US website. Here’s how it goes about translating its Britishness to a US market online.
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Dart’s data--the Smart TV issue by James Dart \| Publication date: 21/05/2012 \| Category: Views>CataBLOGue e-business This week’s Dart’s Data pays tribute to the discipline of TV, taking a look at recent reports examining the impact of smart TVs on retailers in the future.
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Q and A with--David Kohn of Snow and Rock by Direct Commerce \| Publication date: 11/05/2012 \| Category: Views>Q&A with… Before joining the Snow+Rock group, David Kohn held a number of strategy, commercial and ecommerce leadership roles. At Snow+Rock, he’s head of multichannel and juggles his time between the group’s three brands.
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Parrot fashion by George Ioannou \| Publication date: 11/05/2012 \| Category: Views>Website reviews A few suggestions to help Northern Parrots spread its wings
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The good, not so good and the huh by Miri Thomas \| Publication date: 03/05/2012 \| Category: Views>CataBLOGue e-business A few examples of marketing pieces that landed on my desk these past few days, from the good, to the not so good, to the huh?
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Dart’s data--social media by James Dart \| Publication date: 03/05/2012 \| Category: Views>CataBLOGue e-business You might talk the talk, but do you walk the walk?
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April Catalogue Log by Miri Thomas \| Publication date: 02/05/2012 \| Category: Views>Editor's notes At face value it seems cataloguers toned down their reliance on discounting in April. But a look back at the data shows April was more promotional than the previous month and appreciably up on the same period last year.
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Dart’s data--the data security issue by James Dart \| Publication date: 24/04/2012 \| Category: Views>CataBLOGue e-business The latest research, by the numbers.
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Dart’s data--the mobile issue by James Dart \| Publication date: 13/04/2012 \| Category: Views>CataBLOGue e-business Although mobile is gaining traction with consumers, not all retailers are jumping on the m-commerce bandwagon
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Shaping up Tights Please by Liz McNaughton \| Publication date: 04/04/2012 \| Category: Views>Website reviews Politely building a dedicated following
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Q and A with--Paul Oliver of Traidcraft by Direct Commerce \| Publication date: 04/04/2012 \| Category: Views>Q&A with… Traidcraft’s head of supporter development Paul Oliver explains how a minicatalogue experiment last Christmas proved to be a big hit and discusses the problems that a charity trading arm faces in today’s economic climate.
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March Catalogue Log by Miri Thomas \| Publication date: 03/04/2012 \| Category: Views>Editor's notes The start of spring heralds an influx of catalogue and special promotions
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Short-sighted service by Miri Thomas \| Publication date: 30/03/2012 \| Category: Views>CataBLOGue e-business I have a beef with Specsavers
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Dart’s data--from Facebook timeline to cart abandonment by James Dart \| Publication date: 30/03/2012 \| Category: Views>CataBLOGue e-business The latest research, by the numbers
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Dart’s data--the multichannel retailer by James Dart \| Publication date: 26/03/2012 \| Category: Views>CataBLOGue e-business Our weekly blog takes a look at the latest industry reports from around the retail world.
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Dart's data--the online issue by James Dart \| Publication date: 19/03/2012 \| Category: Views>CataBLOGue e-business All the latest stats from the online world, including a look at online shopping trends and online customer reviews.
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Mother’s Day emails we love by Miri Thomas \| Publication date: 16/03/2012 \| Category: Views>CataBLOGue e-business Three of our favourite emails in the run up to Mother's Day 2012
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Dart's data--on the ecommerce sector by James Dart \| Publication date: 12/03/2012 \| Category: Views>CataBLOGue e-business The latest ecommerce news, by the numbers.
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February Catalogue Log by Miri Thomas \| Publication date: 07/03/2012 \| Category: Views>Editor's notes After January’s slump of just 62, it was a relief to receive a more respectable 94 catalogues in February.
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Fraud report--managing the  mobile channel by Akif Khan \| Publication date: 06/03/2012 \| Category: Views>Readers' views Figures in the 2012 UK Online Fraud Report from CyberSource show that the challenges of managing fraud across multiple channels are a reality for many, but retailers’ understanding of fraud in the mobile channel is largely unknown.
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Q and A with--Vanessa Knox by Direct Commerce \| Publication date: 06/03/2012 \| Category: Views>Q&A with… Vanessa Knox is probably best known in this sector for being one of the cofounders of maternity cataloguer/etailer Isabella Oliver. A desire to start again and to be more involved in fashion design and the day-to-day running of a business led Knox to go it alone and launch VanessaKnox.com.
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A model example by Al Keck \| Publication date: 06/03/2012 \| Category: Views>Website reviews ModelZone’s website is on the right tracks
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Dart’s data--the multichannel shopper by James Dart \| Publication date: 02/03/2012 \| Category: Views>CataBLOGue e-business Our weekly look at industry reports brings you the latest news, by the numbers.
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Leap to it by Miri Thomas \| Publication date: 29/02/2012 \| Category: Views>CataBLOGue e-business The 29th February comes around only once every four years, which can mean only one thing--special offers.
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Dart's data--a spotlight on m-commerce by James Dart \| Publication date: 24/02/2012 \| Category: Views>CataBLOGue e-business A new weekly roundup of stats from around the sector. This week we take a look at mobile commerce.
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What we learned from 48 Valentine’s Day emails by Miri Thomas \| Publication date: 14/02/2012 \| Category: Views>CataBLOGue e-business It’s the most romantic day of the year and for marketers, Valentine’s Day is certainly about seduction.
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Security is serious business by Bill Farmer \| Publication date: 08/02/2012 \| Category: Views>Readers' views It’s been nearly a year since the second version of the PCI DSS came into force and smaller businesses still need to take action to step up compliance measures.
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Q and A with Lulu O’Sullivan by Direct Commerce \| Publication date: 08/02/2012 \| Category: Views>Q&A with… Lulu O’Sullivan is the founder of GiftsDirect and Siopa.com, two Irish brands with a global reach
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Tricks of the trade by Robert Williams \| Publication date: 08/02/2012 \| Category: Views>Website reviews Enhancing its website for trade customers could help Groomers grow its online b-to-b sales
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Tech from the retailers’ perspective by Direct Commerce \| Publication date: 08/02/2012 \| Category: Views>Readers' views Why a good host makes for online retail success
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January Catalogue Log by Miri Thomas \| Publication date: 07/02/2012 \| Category: Views>Editor's notes There were no postal strikes or snow in January, so why did we record a 59 percent year-on-year decline in catalogue volume? We look at trends and insight from the January Catalogue Log.
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Carry on addressing by Miri Thomas \| Publication date: 06/02/2012 \| Category: Views>CataBLOGue e-business We think we’ve found the hardest working carrier sheets out there—and possibly the laziest.
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December Catalogue Log by Miri Thomas \| Publication date: 06/01/2012 \| Category: Views>Editor's notes The latest stats and insight from the Catalogue Log, plus a roundup of the 2011 by the numbers.
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Q and A with--Hilary Large of GettingPersonal by Direct Commerce \| Publication date: 03/01/2012 \| Category: Views>Q&A with… Hilary Large joined growing Manchester-based personalised gifts etailer GettingPersonal.co.uk in May 2011 as marketing director just before the business was acquired by Card Factory
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Meet the CatEx members--The Handpicked Collection by Natasha Cubitt \| Publication date: 03/01/2012 \| Category: Views>Readers' views How the gifts cataloguer uses collaboration and creativity to drive sales and foster loyalty
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CV appeal by James Dart \| Publication date: 03/01/2012 \| Category: Views>CataBLOGue e-business To be successful in any job search, remember the following CV tips
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Digging deep into Van Meuwen by Ian Hammersley \| Publication date: 03/01/2012 \| Category: Views>Website reviews Split and multivariate testing could really help plants and bulbs website Van Meuwen generate big conversion gains
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Christmas covers 2011 by Miri Thomas \| Publication date: 20/12/2011 \| Category: Views>CataBLOGue e-business This year’s top four Christmas-themed catalogue covers
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November Catalogue Log by Miri Thomas \| Publication date: 07/12/2011 \| Category: Views>Editor's notes It’s official, cataloguers are discounting more heavily in the run up to Christmas.
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Do we really need to join CatEx DCA by Dara O'Malley \| Publication date: 14/11/2011 \| Category: Views>Readers' views This is a question we hear quite frequently and the simple answer is yes, why wouldn’t you?
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Q and A with--Jane Hudson, Presents for Men by Direct Commerce \| Publication date: 14/11/2011 \| Category: Views>Q&A with… When queues at her stall at charity fairs reached three-deep, Jane Hudson decided it was time to sell her goods—gifts and stocking fillers for men—to a wider audience and so the idea for Presents for Men was formed.
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Best foot forward by Richard Jackson \| Publication date: 14/11/2011 \| Category: Views>Website reviews Subtle might look nice, but to become a runaway success, Running Bare could do with a stronger emphasis on branding
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Using the power of reviews for good by Miri Thomas \| Publication date: 10/11/2011 \| Category: Views>CataBLOGue e-business Despite the recent bad press, reviews can still be a force for good.
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October Catalogue Log by Miri Thomas \| Publication date: 08/11/2011 \| Category: Views>Editor's notes Volume rises in October--14 percent higher than 2010, but catalogue covers more promotions-driven
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Coping with the Christmas rush by James Dart \| Publication date: 27/10/2011 \| Category: Views>CataBLOGue e-business If you are worried about the expected surge in sales, here are some top tips for a happy clickmas.
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Grey is the new black by Miri Thomas \| Publication date: 04/10/2011 \| Category: Views>CataBLOGue e-business Kudos to Toast for featuring a grey-haired model
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Classically trained by Rob Galkoff \| Publication date: 04/10/2011 \| Category: Views>Catalogue reviews Targeting ex-servicemen with watches, medals and coins, is Award Classics keeping up with the times?
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An insight into the board by Mark Wilby \| Publication date: 04/10/2011 \| Category: Views>Readers' views September saw the CatEx DCA advisory board meet to look at the end of one year and the beginning of the next.
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Q and A with--Charles Hunt of Duvet and Pillow Warehouse by Direct Commerce \| Publication date: 04/10/2011 \| Category: Views>Q&A with… Charles Hunt set up online bedding company Duvet and Pillow Warehouse in 1997 after learning some tough lessons with his first business, soft furnishings catalogue Peacock Blue.
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September Catalogue Log by Miri Thomas \| Publication date: 03/10/2011 \| Category: Views>Editor's notes September's haul of catalogues broke three records for 2011: the most catalogues received in one month, fewest number of catalogues featuring promotional front covers and fewest percentage touting a free gift with purchase
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Four lessons to learn from mobile email by Miri Thomas \| Publication date: 26/09/2011 \| Category: Views>CataBLOGue e-business What you can learn from the emails of Orvis, The Hut, The Holding Company and Tesco
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Suppliers overcharging small businesses by £3.6 billion by James Dart \| Publication date: 15/09/2011 \| Category: Views>CataBLOGue e-business Small businesses are being overcharged by more than £3.6 billion by “greedy suppliers”, according to a survey produced by b-to-b group-buying website Huddlebuy.co.uk.
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Born to be mild by Kevin Galway \| Publication date: 06/09/2011 \| Category: Views>Website reviews Born Gifted has excellent visibility in searches,  but more  can be done  to convert  that traffic  into sales.
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Print works at Walktall by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Readers' views As part of our Because Print Works campaign we're asking cataloguers and direct commerce merchants to tell us how the catalogue plays a key part in the marketing mix. Here's Walktall's take on it:
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Q and A with--Aaron Chatterley of Feelunique.com by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Q&A with… Despite the continued woes on the high street, online retail continues to grow. One of this year’s success stories online is Feelunique.com.
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Print works at Ikea by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Readers' views As part of our Because Print Works campaign we're asking cataloguers and direct commerce merchants to tell us how the catalogue plays a key part in the marketing mix. Here's Ikea's take on it:
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Print works at The Dolls House Emporium by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Readers' views As part of our Because Print Works campaign we're asking cataloguers and direct commerce merchants to tell us how the catalogue plays a key part in the marketing mix. Here's The Dolls House Emporium's take on it:
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Print works at Viking by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Readers' views As part of our Because Print Works campaign we're asking cataloguers and direct commerce merchants to tell us how the catalogue plays a key part in the marketing mix. Here's Viking's take on it:
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Moving to the cloud by Heather Gorringe \| Publication date: 06/09/2011 \| Category: Views>Readers' views The business model is simple; instead of buying software, you rent a system online. Here's why you should consider moving to the cloud...
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Print works at Lands End by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Readers' views As part of our Because Print Works campaign we're asking cataloguers and direct commerce merchants to tell us how the catalogue plays a key part in the marketing mix. Here's Lands' End's take on it:
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Print works at Charles Tyrwhitt by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Readers' views As part of our Because Print Works campaign we're asking cataloguers and direct commerce merchants to tell us how the catalogue plays a key part in the marketing mix. Here's Charles Tyrwhitt's take on it:
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Print works at Priory Direct by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>Readers' views As part of our Because Print Works campaign we're asking cataloguers and direct commerce merchants to tell us how the catalogue plays a key part in the marketing mix. Here's Priory Direct's take on it:
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ECMOD Direct Commerce Conference by Direct Commerce \| Publication date: 06/09/2011 \| Category: Views>CataBLOGue e-business New venue, new direction, new energy
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Because print works by Jane Revell-Higgins \| Publication date: 06/09/2011 \| Category: Views>Editor's notes Print is not dead. It works harder than any other medium
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August Catalogue Log by Miri Thomas \| Publication date: 05/09/2011 \| Category: Views>Editor's notes August catalogue volume at its highest since we began the Catalogue Log
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Paying a premium by Miri Thomas \| Publication date: 30/08/2011 \| Category: Views>CataBLOGue e-business Amazon, Asos and M and M Direct all offer a premium service, but is it worth it?
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You'd better smile by Miri Thomas \| Publication date: 25/08/2011 \| Category: Views>CataBLOGue e-business We know smiles sell, but isn't Bravissimo overdoing it?
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Cover story by Miri Thomas \| Publication date: 03/08/2011 \| Category: Views>CataBLOGue e-business What would you say are the most important messages to convey on a catalogue’s front cover?
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July Catalogue Log by Miri Thomas \| Publication date: 03/08/2011 \| Category: Views>Editor's notes Catalogue volume slides, while promotions rise.
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International pricing by Michael Ross \| Publication date: 29/07/2011 \| Category: Views>Readers' views How much is enough?
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The same but different by Amanda White \| Publication date: 15/07/2011 \| Category: Views>Readers' views Comparing the UK and USA data marketplaces and consumer trends
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Focusing on Warehouse Express by Mark Bolitho \| Publication date: 13/07/2011 \| Category: Views>Website reviews Lots of nice features, but the photographic equipment retailer’s website lacks a strong call to action.
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Q and A with--Alex Griffin of Bouf by Direct Commerce \| Publication date: 13/07/2011 \| Category: Views>Q&A with… With a background in graphic design, Alex Griffin was passionate about developing his own brand. He had his eureka moment while browsing the stalls as the Old Spitalfields Market in London
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Summing up the summit by Graham Winn \| Publication date: 13/07/2011 \| Category: Views>Readers' views A précis of the CatEx Direct Commerce Association's annual summit
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June Catalogue Log by Miri Thomas \| Publication date: 06/07/2011 \| Category: Views>Editor's notes Talk about extremes. In June, we recorded the highest ever percentage of catalogues offering a sale or discount on the cover, while also logging one of the lowest numbers of covers promising free delivery.
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On online shopping and the art of persuasion by Miri Thomas \| Publication date: 16/06/2011 \| Category: Views>CataBLOGue e-business When shopping online, consumers want to be seduced by the best offer. In this case Crutchfield does it well. EBay and Dell not so much.
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Q and A with--Adam Holdsworth of N.Peal by Direct Commerce \| Publication date: 09/06/2011 \| Category: Views>Q&A with… Adam Holdsworth is the chief executive of N.Peal, a retailer/cataloguer of cashmere knitwear he bought in 2006. After reinventing the product, branding and direction of the business, he relaunched it in late 2007. Since then sales have grown from £1.4 million in 2008 to £3.2 million in 2010.
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Danger, politicians at work by Tim Curtis \| Publication date: 09/06/2011 \| Category: Views>Readers' views The Catalogue Exchange's rallying call to oppose amendments to the EU Consumer Rights Directive
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Idea to steal--managing unsubscribes by Miri Thomas \| Publication date: 09/06/2011 \| Category: Views>CataBLOGue e-business Argos wins us back by asking: "Are you sure?"
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All that glitters by Dan Barker \| Publication date: 09/06/2011 \| Category: Views>Website reviews Although aesthetically pleasing, jeweller Astley Clarke could do more to make its website sparkle
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Catalogues we love--Garden Bird Supplies by Miri Thomas \| Publication date: 07/06/2011 \| Category: Views>CataBLOGue e-business We think Garden Bird Supplies succeeds in appealing to a novice gardener and a devoted twitcher, here's why we love it:
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Compare and contrast--Clarks by Miri Thomas \| Publication date: 03/06/2011 \| Category: Views>CataBLOGue e-business Clarks' overseas business is said to be booming with sales up 19 percent in the USA. So just what makes it so popular with American consumers?
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What we learned from 58 bank holiday weekend emails by Miri Thomas \| Publication date: 02/06/2011 \| Category: Views>CataBLOGue e-business Less than 20 percent of emails received during the recent bank holiday weekend made reference to it in their subject lines.
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May Catalogue Log by Miri Thomas \| Publication date: 01/06/2011 \| Category: Views>Editor's notes Pop quiz: Out of 91 catalogues received in May, what percentage would you say promoted a sale or discount on their front covers? If you’ve answered almost half, you’d be right.
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Compare and contrast--Radley by Miri Thomas \| Publication date: 23/05/2011 \| Category: Views>CataBLOGue e-business Accessories brand Radley claims on its website that its “love for hand-crafted, distinctive designs is reflected in all of our products, as is our slightly eccentric Britishness!” So how does Radley translate its appeal on its website to American customers? Let’s take a closer look…
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Slingsby magalogue works it by Miri Thomas \| Publication date: 13/05/2011 \| Category: Views>CataBLOGue e-business Workplace equipment supplier Slingsby uses magalogue to sell through engagement
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Q and A with--Keith Reville of Electrocomponents by Direct Commerce \| Publication date: 06/05/2011 \| Category: Views>Q&A with… Keith Reville is Electrocomponents’ new general manager for ecommerce, having joined the business in November 2010.
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Direct commerce modular degree by Anne Walker \| Publication date: 06/05/2011 \| Category: Views>Readers' views Working in conjunction with the University of Plymouth, together South Devon College and IDS plan to develop a modular degree programme.
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Design disconnect by Jocelyn Kirby \| Publication date: 06/05/2011 \| Category: Views>Website reviews Electricals retailer Conrad UK’s complex product catalogue demands a clearer website
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New name for Catalogue Exchange by Tony Adams \| Publication date: 06/05/2011 \| Category: Views>Readers' views Welcome to the latest update from CatEx, where the development of our new CatEx branding is now really gathering pace.
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April Catalogue Log by Miri Thomas \| Publication date: 04/05/2011 \| Category: Views>Editor's notes Featuring the rise of customer magazines, free gifts, and a more promotional approach overall.
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Royal wedding emails we love by Miri Thomas \| Publication date: 28/04/2011 \| Category: Views>CataBLOGue e-business Three emails that caught our attention in the run up to the royal wedding, featuring Firebox, Cosyfeet, and Notonthehighstreet.com.
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Missing a trick--part 3 by Miri Thomas \| Publication date: 26/04/2011 \| Category: Views>CataBLOGue e-business Another missed opportunity to create a meaningful email preference centre
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Fat Face and the multichannel mailer by Miri Thomas \| Publication date: 12/04/2011 \| Category: Views>CataBLOGue e-business How Fat Face uses direct mail to drive online and in-store sales
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March Catalogue Log by Miri Thomas \| Publication date: 11/04/2011 \| Category: Views>Editor's notes Comparing the catalogues we received in March 2011 with last year's crop.
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Friends in high places by Catalogue e-business \| Publication date: 04/04/2011 \| Category: Views>CataBLOGue e-business Wall receives high praise for the ethical way it does business
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A dip into Saltwater by Nicholas Aldrich \| Publication date: 04/04/2011 \| Category: Views>Catalogue reviews It was a nice experience, but much like any other sea
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Defining CatEx by Tim Curtis \| Publication date: 04/04/2011 \| Category: Views>Readers' views “What is CatEx for?” has been the topic of much debate on the advisory board and it was the inspiration behind the survey at last summer’s summit. So what did we learn from the Catalogue Exchange members who responded?
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Q and A with--Chris Bonnett of Gardening Express by Catalogue e-business \| Publication date: 04/04/2011 \| Category: Views>Q&A with… Showing his entrepreneurial spirit at a young age, Chris Bonnett launched Gardening Express in the late 1990s when he was still a teenager.
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Magicbox gets social by Miri Thomas \| Publication date: 09/03/2011 \| Category: Views>CataBLOGue e-business The social-media tricks Magicbox has up its sleeve
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February Catalogue Log by Miri Thomas \| Publication date: 01/03/2011 \| Category: Views>Editor's notes More than two-thirds of all the catalogues we received and logged during February 2011 featured some sort of special offer on the cover.
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Most popular articles January - February by Miri Thomas \| Publication date: 01/03/2011 \| Category: Views>CataBLOGue e-business Before you tear open the latest issue, let’s take a look back at the most popular articles on our website in the first two months of the year.
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Valentine's emails we love by Miri Thomas \| Publication date: 28/02/2011 \| Category: Views>CataBLOGue e-business Three Valentine's-related emails that caught our attention.
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It's a man's world by Mario Thomas \| Publication date: 28/02/2011 \| Category: Views>Website reviews A few improvements could really make the shopping experience on premium men’s gifts etailer Henry Tibbs more in tune with brand values.
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SEPA--what it is and what it means to you by Shane Fitzpatrick \| Publication date: 28/02/2011 \| Category: Views>Readers' views SEPA is a move towards the homogenisation of payments across Europe. But I believe cards are here to stay.
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Q and A with--Anthony Cook of Mobile Fun by Catalogue e-business \| Publication date: 28/02/2011 \| Category: Views>Q&A with… Anthony Cook talks about Mobile Fun’s growing international business as the company looks to open more European sites in 2011.
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Hindsights and Insights by Matthew Pepper \| Publication date: 28/02/2011 \| Category: Views>Readers' views Catalogue Exchange members gather to review 2010
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Start taking the Tablets by Alex Meisl \| Publication date: 16/02/2011 \| Category: Views>Readers' views Why the iPad might just be the "real thing" for ecommerce
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Compare and contrast--Best Buy by Miri Thomas \| Publication date: 11/02/2011 \| Category: Views>CataBLOGue e-business Analysing the differences between Best Buy's US website and its UK counterpart
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January Catalogue Log by Miri Thomas \| Publication date: 02/02/2011 \| Category: Views>Editor's notes Continuing the upward trend noted in November and December, in January 2011 we received more catalogues than we did in January 2010.
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A magalogue of opportunities by Wayne Parrott \| Publication date: 01/02/2011 \| Category: Views>Readers' views Catalogues today need to become more informative, engaging and inspirational. This is what we are beginning to see emerge with the lifestyle magalogue format.
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Q and A with--Mark Berriman of Pet Supermarket by Catalogue e-business \| Publication date: 01/02/2011 \| Category: Views>Q&A with… Mark Berriman launched Pet Supermarket.co.uk in 2004, after spotting a gap in the market for specialist pet supplies at affordable prices. Since then the company has grown into £7 million business with a projected turnover for 2011 of £8.4 million.
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Emails we love--VAT promotions by Miri Thomas \| Publication date: 01/02/2011 \| Category: Views>CataBLOGue e-business Three VAT-related promos that caught our eye.
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Anatomy of a catalogue by Bob Ashwood \| Publication date: 01/02/2011 \| Category: Views>Catalogue reviews Just because it’s science, doesn’t mean the World Precision Instruments catalogue should lack finesse
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Catalogue review--H and M by Miri Thomas \| Publication date: 27/01/2011 \| Category: Views>CataBLOGue e-business Taking a closer look at the new H&M catalogue
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Idea to steal--the holding page by Miri Thomas \| Publication date: 18/01/2011 \| Category: Views>CataBLOGue e-business Mr Porter's trick to making a holding page and data-collection form more appealing to prospective customers
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December Catalogue Log by Miri Thomas \| Publication date: 06/01/2011 \| Category: Views>Editor's notes The last Catalogue Log of 2010 and a roundup of the year in catalogues.
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Coursing through One Up Golf by Phil Stockton \| Publication date: 04/01/2011 \| Category: Views>Catalogue reviews One Up Golf knows its niche, but a few improvements could really drive sales.
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The role of CatEx by Paul Cunningham \| Publication date: 04/01/2011 \| Category: Views>Readers' views There's more to the Catalogue Exchange than meets the eye, says board member Paul Cunningham.
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Q and A with--Ben Hitchcock of Hillarys by Catalogue e-business \| Publication date: 04/01/2011 \| Category: Views>Q&A with… Head of marketing at Hillarys, Ben Hitchcock joined the blinds specialist 11 years ago, gaining experience in all areas of the company, including operations, purchasing, and sales along the way.
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Christmas turkeys by Miri Thomas \| Publication date: 23/12/2010 \| Category: Views>CataBLOGue e-business Just what I always wanted...not!
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Catalogue copy we love--Silver By Mail by Miri Thomas \| Publication date: 17/12/2010 \| Category: Views>CataBLOGue e-business While its prices may be far lower than those in Tiffany’s range, Silver By Mail does not skimp on descriptive product copy.
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Best of the blog 2010 by Miri Thomas \| Publication date: 14/12/2010 \| Category: Views>CataBLOGue e-business the seven most popular articles on the CataBLOGue e-business part of our website, by visits
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November Catalogue Log by Miri Thomas \| Publication date: 03/12/2010 \| Category: Views>Editor's notes Subdued promotional activity in November as cataloguers mind their margins
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Snow chance to get creative by Miri Thomas \| Publication date: 02/12/2010 \| Category: Views>CataBLOGue e-business In January this year, we chided direct marketers for failing to make the most of the cold snap to boost sales. Have they learnt their lesson?
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Missing--Wills and Kate merchandise by Miri Thomas \| Publication date: 25/11/2010 \| Category: Views>CataBLOGue e-business Where's all the kitsch Royal Wedding memorabilia?
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Most popular articles September, October by Miri Thomas \| Publication date: 23/11/2010 \| Category: Views>CataBLOGue e-business If you missed them first-time round, here’s your chance to have a read of our five most popular news and articles in September and October.
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Your say--Success overseas relies on robust supply chain by Roger Burns \| Publication date: 22/11/2010 \| Category: Views>Readers' views As more retailers expand internationally, stock availability across all markets becomes increasingly challenging, yet less than a quarter of retailers have prioritised investing in their supply chains.
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Another look at The Linen Press by Miri Thomas \| Publication date: 12/11/2010 \| Category: Views>CataBLOGue e-business Following our review of The Linen Press catalogue in July, we revisit the company in November to see what has changed.
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Johnnie Boden at ECMOD by Miri Thomas \| Publication date: 10/11/2010 \| Category: Views>CataBLOGue e-business Taking a look at the Johnnie Boden ECMOD interview.
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October Catalogue Log by Miri Thomas \| Publication date: 08/11/2010 \| Category: Views>Editor's notes Last month I predicted that as we get closer to Christmas we would receive more catalogues touting free delivery promotions on their front covers. The catalogues we tallied in October, however, proved me wrong.
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Q and A with Lucy Jewson of Frugi by Catalogue e-business \| Publication date: 01/11/2010 \| Category: Views>Q&A with… After identifying a gap in the market for organic baby clothing cut especially to fit over cloth nappies, Lucy and Kurt Jewson launched Cut4Cloth in the back bedroom of their Cornish cottage in 2004.
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All for a good cause by Catherine Leigh \| Publication date: 01/11/2010 \| Category: Views>Catalogue reviews The National Childbirth Trust (NCT) is a respected charity, so it should do more to shout about it in its catalogue.
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A phantom error by Miri Thomas \| Publication date: 28/10/2010 \| Category: Views>CataBLOGue e-business A spooky "huh of the day"
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A wild-goose chase with Outdoor and Country by Miri Thomas \| Publication date: 15/10/2010 \| Category: Views>CataBLOGue e-business Outdoor & Country doesn't make it easy to find delivery information.
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Prospecting by retargeting by Miri Thomas \| Publication date: 14/10/2010 \| Category: Views>CataBLOGue e-business Or... how Screwfix is using personalised recommendation engines and tracking technology to drive online sales
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September Catalogue Log by Miri Thomas \| Publication date: 12/10/2010 \| Category: Views>Editor's notes Catalogue volume triples from August, but still down on 2009, plus more catalogue stats and insight.
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Social media in fashion by Ed Dick \| Publication date: 04/10/2010 \| Category: Views>Readers' views Apparel retailers lead the pack when it comes to making the most of social media—here’s how you can follow their example.
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Hamming it up by Tony Foggett \| Publication date: 01/10/2010 \| Category: Views>Website reviews When it comes to branding, Dukeshill’s website is sadly undercooked.
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The challenges facing b-to-b companies by Anne Walker \| Publication date: 01/10/2010 \| Category: Views>Readers' views How International Dance Supplies is tackling the challenges facing business-to-business companies head on
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Q and A with Sarah Drew of Lyco Direct by Catalogue e-business \| Publication date: 01/10/2010 \| Category: Views>Q&A with… Sarah Drew’s ecommerce experience dates back to the original dotcom boom days of 2000 when she joined Gameplay.com’s marketing department.
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Marrying email with social media by Jon Maddison \| Publication date: 01/10/2010 \| Category: Views>Readers' views If you learn to apply email's measurability to your social media marketing, you are on to a winner.
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Added value by Miri Thomas \| Publication date: 01/10/2010 \| Category: Views>CataBLOGue e-business An idea to steal from David Nieper
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Apology accepted by Miri Thomas \| Publication date: 21/09/2010 \| Category: Views>CataBLOGue e-business Bringing back "sorry" emails from the realms of desperate and needy, to actually appearing apologetic is DIY retailer Wickes.
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Seeing red at green report by Miri Thomas \| Publication date: 20/09/2010 \| Category: Views>CataBLOGue e-business New report finds online shopping not as environmentally friendly as driving to the shops--are you kidding me?
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Idea to steal--return to sender by Miri Thomas \| Publication date: 09/09/2010 \| Category: Views>CataBLOGue e-business This idea from Howies is both user-friendly and environmentally friendly.
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Personalisation fail by Miri Thomas \| Publication date: 08/09/2010 \| Category: Views>CataBLOGue e-business Or how one of our independent contributors became the face of our brand.
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August Catalogue Log by Miri Thomas \| Publication date: 06/09/2010 \| Category: Views>Editor's notes Tracking the trends in catalogue marketing
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Managing the multichannel customer’s demand by David Hogg \| Publication date: 02/09/2010 \| Category: Views>Readers' views Retailers need to improve their customer service by plugging the gaps in visibility
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A kind of magic by Sarah Hughes \| Publication date: 02/09/2010 \| Category: Views>Website reviews Tricks, props and accessories etailer Magicbox has a lot going for its new design, but it could be missing out on a few tricks to really get the most from its website
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Q and A with Patricia Watson of Able2 Wear by Catalogue e-business \| Publication date: 02/09/2010 \| Category: Views>Q&A with… A cataloguer of apparel for wheelchair users, Scotland-based Able2 Wear won the ECMOD Award in April 2010 in the category of health and special needs.
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Greener and smarter by Lara Bonney, Joanna Reynolds \| Publication date: 02/09/2010 \| Category: Views>Readers' views Be smart with your mailings and you'll be doing your part for the environment and for your budget.
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Social media for the non-geek by Heather Gorringe \| Publication date: 02/09/2010 \| Category: Views>Readers' views I am not a techy, or a geek. I don’t know how your computer works. I cannot coach you through your personal exploration of internet adoption. But I do know this: I can manage my own social media pretty well.
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How not to relaunch a website by Miri Thomas \| Publication date: 31/08/2010 \| Category: Views>CataBLOGue e-business This weekend I received an email from a mail order company that will remain nameless. Its title was “New Website - Now Live! PLEASE READ”. Sounds scary, doesn’t it? It gets worse...
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Compare and contrast--Simply Be by Miri Thomas \| Publication date: 26/08/2010 \| Category: Views>CataBLOGue e-business Taking a look at Simply Be's new US website and how it compares with its UK counterpart.
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Huh of the day--Carr and Westley by Miri Thomas \| Publication date: 24/08/2010 \| Category: Views>CataBLOGue e-business A fashion catalogue in black and white... I just don't get it.
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Compare and contrast: Lands' End by Miri Thomas \| Publication date: 16/08/2010 \| Category: Views>CataBLOGue e-business The subtle, and not so subtle, differences in the UK and US websites of apparel cataloguer Lands' End.
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Most popular Insight articles of 2010 so far by Insight \| Publication date: 07/08/2010 \| Category: Views>CataBLOGue e-business Our five most-popular Insight articles since January 2010
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July Catalogue Log by Miri Thomas \| Publication date: 03/08/2010 \| Category: Views>Editor's notes Sixty-four percent of all catalogues landing at Catablogue e-business HQ in July 2010 featured some sort of offer or promotion on the cover and nearly half of them featured a sale or discount.
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Idea to steal--size guides by Miri Thomas \| Publication date: 27/07/2010 \| Category: Views>CataBLOGue e-business Size guides are nothing new, but they can help reinforce a USP
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The same but different by Miri Thomas \| Publication date: 19/07/2010 \| Category: Views>CataBLOGue e-business Empire Stores and Littlewoods send emails with almost-identical subject lines on the same day. But that may be where the similarities end.
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Sorry isn’t always the hardest word by Miri Thomas \| Publication date: 16/07/2010 \| Category: Views>CataBLOGue e-business Penhaligon's apologises for the lack of a sale...with a sale
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CatEx postal procurement scheme by Catalogue Exchange \| Publication date: 05/07/2010 \| Category: Views>Readers' views What’s in it for me as a Catalogue Exchange member?
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Browsers are best by Rob Tarrant \| Publication date: 05/07/2010 \| Category: Views>Readers' views Retailers should shift to mobile-optimised sites rather than concentrate on flashy apps
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Ironing out the creases at The Linen Press by Anne Hadfield \| Publication date: 05/07/2010 \| Category: Views>Catalogue reviews Sparks of creativity, but this homewares and apparel cataloguer needs to get a few issues straightened out first
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Q and A with Naomi Paget of TM Lewin by Catalogue e-business \| Publication date: 05/07/2010 \| Category: Views>Q&A with… Naomi Paget has been working in the direct marketing sector for 12 years. As head of customer relationship management at businesswear retailer TM Lewin, Paget has seen her remit shift in the past three-and-a-half years from looking after the catalogue and direct mail side of the business to encompass the brand’s new online community.
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June Catalogue Log by Miri Thomas \| Publication date: 05/07/2010 \| Category: Views>Editor's notes Although catalogue volume continued to decline in June, the percentage of catalogues promoting an offer rose to 60 percent.
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Mighty odd merchandising choice by Miri Thomas \| Publication date: 02/07/2010 \| Category: Views>CataBLOGue e-business Why is High & Mighty selling electrical goods?
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Daddy or chips by Miri Thomas \| Publication date: 18/06/2010 \| Category: Views>CataBLOGue e-business Dad often gets a raw deal in the media, so what are retailers doing to make Father's Day a memorable one?
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Q and A with Stewart Houlgrave of Hotter Comfort Concept by Catalogue e-business \| Publication date: 08/06/2010 \| Category: Views>Q&A with… Stewart Houlgrave knows footwear manufacturing; he’s been involved in the industry since birth. Now the managing director of Hotter Comfort Concept, Houlgrave has grown up with the business, transforming it into a successful multichannel retailer.
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Five tips to improve your business by Graham Winn \| Publication date: 08/06/2010 \| Category: Views>Readers' views There is no point even contemplating reviewing your business or unit unless you feel there is a need and want to do something about it.
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Forever evolving by Chris Hellowell \| Publication date: 08/06/2010 \| Category: Views>Catalogue reviews Forever Amano’s quirky, homemade feel is both its strength and its weakness
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May Catalogue Log by Miri Thomas \| Publication date: 08/06/2010 \| Category: Views>Editor's notes Doing more with less in May 2010
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Catalogue of email marketing errors by Richard Gibson \| Publication date: 08/06/2010 \| Category: Views>Readers' views Just what constitutes a delivered email?
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Off-topic but on target by Miri Thomas \| Publication date: 04/06/2010 \| Category: Views>CataBLOGue e-business Pros and cons for the off-topic blog post
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Have your cake and eat it by Miri Thomas \| Publication date: 01/06/2010 \| Category: Views>CataBLOGue e-business So many companies pay lip service to trigger marketing, here's a example of how a simple trigger can make a sweet impact
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Catch of the day by Miri Thomas \| Publication date: 28/05/2010 \| Category: Views>CataBLOGue e-business William Powell's opening spread is almost perfect...almost.
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The top five of 2010...so far by Miri Thomas \| Publication date: 26/05/2010 \| Category: Views>CataBLOGue e-business Wondering what our most popular articles are... then look no further
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April Catalogue Log by Miri Thomas \| Publication date: 10/05/2010 \| Category: Views>Editor's notes Building customer loyalty is high on the agenda
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The email campaign trail by Miri Thomas \| Publication date: 05/05/2010 \| Category: Views>CataBLOGue e-business The general election as a marketing opportunity
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Timing the trigger by Miri Thomas \| Publication date: 04/05/2010 \| Category: Views>CataBLOGue e-business John Lewis's trigger marketing is a case of too little too late.
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Q and A with Peter Hanson of The Cat Gallery by Catalogue e-business \| Publication date: 04/05/2010 \| Category: Views>Q&A with… Peter Hanson and his wife Alison gave up their 9 to 5 jobs as chartered accountants in order to set up a mail order business that would allow them spend more time together as a family.
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The elephant has left the building by Sandy Pattisson \| Publication date: 04/05/2010 \| Category: Views>Readers' views It’s been a fascinating two years, but thankfully we have managed to remove the elephant from our boardroom—SAP in our case. The king is dead, long live the king!
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Ripe for growth by Nick Pratt \| Publication date: 04/05/2010 \| Category: Views>Website reviews With a little more cultivation Greenhouse Bonanza could blossom
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Making the most of magalogues by Charles Ping \| Publication date: 04/05/2010 \| Category: Views>Readers' views The lines between traditional product catalogues and editorially focused magazines have been gradually blurring over recent years
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Idea to steal: Buyers' guides by Miri Thomas \| Publication date: 23/04/2010 \| Category: Views>CataBLOGue e-business Why limit buyers' guides to your website?
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GetTheLabel gets it by Miri Thomas \| Publication date: 14/04/2010 \| Category: Views>CataBLOGue e-business How GetTheLabel integrates social media into its email marketing efforts
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March Catalogue Log by Miri Thomas \| Publication date: 12/04/2010 \| Category: Views>Editor's notes Sales and discounts down, but free shipping up as we tally the catalogue covers received and logged last month.
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Egg on its face by Miri Thomas \| Publication date: 08/04/2010 \| Category: Views>CataBLOGue e-business Here's one for Photoshop Disasters
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Twittering on by Paul Bates \| Publication date: 06/04/2010 \| Category: Views>Readers' views Having attended two marketing events in the past month, I found attendees had only one subject on their mind: Twitter.
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The 3 Ps of customer service by Tim Curtis \| Publication date: 06/04/2010 \| Category: Views>Readers' views Each customer contact should feel personal, proportional, and purposeful.
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The fight against fraud by Nick Ogden \| Publication date: 06/04/2010 \| Category: Views>Readers' views The latest stats on UK fraud from the UK Cards Association provide some interesting food for thought
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No substitute by Chris Carroll \| Publication date: 06/04/2010 \| Category: Views>Website reviews Does Newitts’ sporty website score an own goal with its complicated design?
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Q and A with Georgie Hopkins of Myakka by Catalogue e-business \| Publication date: 06/04/2010 \| Category: Views>Q&A with… According to Georgie Hopkins, the name she and her husband Simon Whitehead chose for their Somerset-based business is an Indian term meaning a woman’s home. Myakka—pronounced my acker—is also a Somerset term of endearment meaning “my friend”.
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Compare and contrast: Lush by Miri Thomas \| Publication date: 26/03/2010 \| Category: Views>CataBLOGue e-business Lush, a retailer of handmade cosmetics with an eco-friendly ethos, is active in approximately 43 countries. Let’s take a look at Lush’s American site and its UK website to see how each handles Easter-related promotions, and what other differences there are between the two websites.
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Catalogue creative we love: Donald Russell by Miri Thomas \| Publication date: 19/03/2010 \| Category: Views>CataBLOGue e-business A picture is worth a thousand words
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What we learnt from 188 pre-Mother's Day emails by Miri Thomas \| Publication date: 16/03/2010 \| Category: Views>CataBLOGue e-business As our UK readers are well aware, this past Sunday was Mother’s Day —a major event in the gift-giving calendar. You’d assume, as I did, that most of the email newsletters landing in my inbox in the days prior would have a special Mother’s Day offer
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February Catalogue Log by Miri Thomas \| Publication date: 05/03/2010 \| Category: Views>Editor's notes The shortest month of the year held no surprises in terms of catalogue volume. What did surprise us was the lack of seasonal offers.
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Welcome back, Jigsaw catalogue by Miri Thomas \| Publication date: 04/03/2010 \| Category: Views>CataBLOGue e-business Why Jigsaw decided to mail a catalogue again
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Most popular posts January-February 2010 by Miri Thomas \| Publication date: 03/03/2010 \| Category: Views>CataBLOGue e-business A list of our most popular blog and article posts from the first two months of 2010
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Dissecting the Detox by Matthew Pepper \| Publication date: 01/03/2010 \| Category: Views>Readers' views Days before England kicked off its first match in the rugby union Six Nations championship, Twickenham was the venue for the annual Catalogue Exchange Detox event.
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Pause before you publish by Mark Thorpe \| Publication date: 01/03/2010 \| Category: Views>Readers' views Promoting a title aimed for adults in Waterstone’s Guide to Kids’ Books by mistake is unacceptable.
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Online fashion on a global scale by Anna Pearce \| Publication date: 01/03/2010 \| Category: Views>Readers' views If there was one retail sector that was less affected by last year’s financial downturn than others, it’s fashion.
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Advice on a platter by Mark Allardice \| Publication date: 01/03/2010 \| Category: Views>Website reviews This catering supplies website is missing a key ingredient
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Q and A with Emma Howarth of MEandEM by Catalogue e-business \| Publication date: 01/03/2010 \| Category: Views>Q&A with… Launching a business is difficult; renaming and rebranding that business after just a few years is tough as well, as Emma Howarth knows first-hand.
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The misery of grocery shopping by Miri Thomas \| Publication date: 26/02/2010 \| Category: Views>CataBLOGue e-business Fans of the sitcom Father Ted will be familiar with the Christmas special in which housekeeper Mrs Doyle receives a tea-maker to take the misery out of making tea. “But maybe I like the misery,” she says and proceeds to sabotage the machine.
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Then and now: Glasses Direct by Miri Thomas \| Publication date: 23/02/2010 \| Category: Views>CataBLOGue e-business Comparing and contrasting a 2010 Glasses Direct catalogue with one mailed in 2008.
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Valentine’s email we heart: Graham and Green by Miri Thomas \| Publication date: 12/02/2010 \| Category: Views>CataBLOGue e-business This year I have felt more than a little underwhelmed by the Valentine’s Day marketing emails I’ve received. My inbox has been heaving with lovey-dovey offers, but nothing’s grabbed me--apart from this email from Graham & Green
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Careless emails cost customers by Miri Thomas \| Publication date: 08/02/2010 \| Category: Views>CataBLOGue e-business When email goes wrong, it can have a big impact on the sender. Not least in lost sales, but also brand damage.
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The January Catalogue Log by Miri Thomas \| Publication date: 04/02/2010 \| Category: Views>Editor's notes After receiving just 62 catalogues in December, it was somewhat of a relief that volume heralding the new year was back to a more respectable 131 catalogues.
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Birthday blues by Miri Thomas \| Publication date: 03/02/2010 \| Category: Views>CataBLOGue e-business It was my birthday last week. People had warned me that it wouldn’t live up to the hype and they were right.
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Editor's Note--February 2010 by Sherry Chiger \| Publication date: 02/02/2010 \| Category: Views>Editor's notes Here it is: my final edit letter for Catalogue e-business.
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John Lewis does it again by Will Dymott \| Publication date: 02/02/2010 \| Category: Views>Readers' views If you’re not the parent of a six-year-old girl, you may not be aware that this year’s must-have toy was the Go Go Hamster.
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Hunting lost opportunities by Stephen Pratley \| Publication date: 02/02/2010 \| Category: Views>Website reviews The website for fashion retailer  Oliver Brown could benefit from  a sharper focus on its niche
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Q and A with Sushil Raniga of Bees by Catalogue e-business \| Publication date: 02/02/2010 \| Category: Views>Q&A with… A family business, jewellery retailer Bees started out catering to a traditional Asian customer base.
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Retail’s new realities by Guy Weston \| Publication date: 02/02/2010 \| Category: Views>Readers' views Last year will surely go down as the year that retail was turned on its head, with established retailers disappearing from the high street and pure-play online stores attracting more customers than ever.
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Compare and contrast: Damart by Sherry Chiger \| Publication date: 26/01/2010 \| Category: Views>CataBLOGue e-business Comparing Damart’s UK and US ecommerce sites
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Idea to steal: outfit builders by Miri Thomas \| Publication date: 19/01/2010 \| Category: Views>CataBLOGue e-business Outfit builders are usually the preserve of fashion cataloguers. But I like this take from bicycles and accessories merchant Evans Cycles.
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Huh of the day: Inaccurate reflection by Miri Thomas \| Publication date: 12/01/2010 \| Category: Views>CataBLOGue e-business Today I received a catalogue selling a range of upscale mirrors and frames with a price list from 2008
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Compare and contrast: Learning Resources by Sherry Chiger \| Publication date: 08/01/2010 \| Category: Views>CataBLOGue e-business When it comes to ecommerce, the UK Learning Resources website appears to suffer from a steeper learning curve than the US one.
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Tracking the trends by Wayne Parrott \| Publication date: 08/01/2010 \| Category: Views>Readers' views A take on Royal Mail's home shopping trends report
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Q and A with David Gilbert of CultureLabel by Catalogue e-business \| Publication date: 08/01/2010 \| Category: Views>Q&A with… Launched in July 2009, CultureLabel is an online shopping portal, but instead of presenting its customers with the latest bargains, it features products from cultural organisations such as the British Museum and the Tate.
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Not hot on cold-related promos by Sherry Chiger \| Publication date: 08/01/2010 \| Category: Views>CataBLOGue e-business Marketers are opportunistic by nature. So it’s surprising to see that relatively few are using the record cold temperatures and snowfall to anchor promotional emails.
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Hardly child’s play by Nigel Cammegh \| Publication date: 08/01/2010 \| Category: Views>Catalogue reviews Despite its distinctive product range, toys mailer Mulberry Bush has a tough time promoting its strengths
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Editor's Note--January 2010 by Sherry Chiger \| Publication date: 08/01/2010 \| Category: Views>Editor's notes Sharing predictions for the year ahead
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Most popular posts--December 2009 by Miri Thomas \| Publication date: 04/01/2010 \| Category: Views>CataBLOGue e-business The top ten most popular Catablogue e-business posts of December 2009
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December Catalogue Log by Sherry Chiger \| Publication date: 04/01/2010 \| Category: Views>CataBLOGue e-business Each year we read that consumers are waiting later and later to complete their Christmas shopping. But marketers are apparently not waiting 'til the last minute to send their catalogues.
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Click your support by Miri Thomas \| Publication date: 22/12/2009 \| Category: Views>CataBLOGue e-business Taking the e-card concept a step further for charity
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All the Rage this Christmas by Sherry Chiger \| Publication date: 21/12/2009 \| Category: Views>CataBLOGue e-business The real winner of this year’s fight for the number-one Christmas single is neither Rage Against the Machine nor Joe McElderry; it’s social media.
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What's in a tweet by Sherry Chiger \| Publication date: 17/12/2009 \| Category: Views>CataBLOGue e-business When talking about Twitter, the word “engagement” comes up time and again. But just how many merchants are really using Twitter to facilitate two-way conversation with consumers?
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Silly propping by Miri Thomas \| Publication date: 14/12/2009 \| Category: Views>CataBLOGue e-business If you sold key rings would you photograph them hanging on an exterior wall?
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Gifts I don't get by Sherry Chiger \| Publication date: 11/12/2009 \| Category: Views>CataBLOGue e-business A few of the items I spotted in Christmas catalogues recently had me shaking my head and wondering who the hell would buy them—and who the hell would they be intended for?
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What we learned from one day’s worth of pre-Christmas emails by Sherry Chiger \| Publication date: 10/12/2009 \| Category: Views>CataBLOGue e-business Homing in on the emails we received on 9th December
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Best of the blog 2009 by Catalogue e-business \| Publication date: 08/12/2009 \| Category: Views>CataBLOGue e-business The 10 most popular Catablogue e-business posts of 2009
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Blogs, break-ups, and dead sharks by Sherry Chiger \| Publication date: 07/12/2009 \| Category: Views>CataBLOGue e-business It’s over. I have broken up with one of my favourite blogs.
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Most popular posts--November 2009 by Miri Thomas \| Publication date: 04/12/2009 \| Category: Views>CataBLOGue e-business Our most popular blog posts in November
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It's a magical world, Hobbes... by Sherry Chiger \| Publication date: 02/12/2009 \| Category: Views>CataBLOGue e-business For every avid fan of Twitter and Facebook, there seems to be an equally vociferous social-media sceptic. This little case study should give the doubters reason to reconsider.
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November Catalogue Log by Sherry Chiger \| Publication date: 01/12/2009 \| Category: Views>CataBLOGue e-business Christmas came early for our posties, in the form of far fewer catalogues to deliver in November than the previous two months.
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Why catalogues are like Marmite by Sherry Chiger \| Publication date: 30/11/2009 \| Category: Views>CataBLOGue e-business You either love 'em or hate 'em
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XX marks the spot by Miri Thomas \| Publication date: 27/11/2009 \| Category: Views>CataBLOGue e-business More attention to detail is required at this cataloguer
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Vive la difference by Miri Thomas \| Publication date: 24/11/2009 \| Category: Views>CataBLOGue e-business Why it's important to watch how someone else shops online
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The big book isn't dead yet by Sherry Chiger \| Publication date: 19/11/2009 \| Category: Views>CataBLOGue e-business Why do the Brits still favour comprehensive print catalogues while the Yanks apparently don’t? A few thoughts:
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Huh of the day--Hyperdrug by Miri Thomas \| Publication date: 18/11/2009 \| Category: Views>CataBLOGue e-business It’s been a while since an email really made me think “Huh?”.
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Compare and contrast: L`Occitane by Sherry Chiger \| Publication date: 17/11/2009 \| Category: Views>CataBLOGue e-business L’Occitane does an admirable job of maintaining brand consistency across borders
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Striking while the iron's cold by Sherry Chiger \| Publication date: 13/11/2009 \| Category: Views>CataBLOGue e-business When the Communication Workers Union announced last week that it would not strike against Royal Mail for the remainder of the year, there was much rejoicing among businesses and consumers alike.
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Comfort and joy by Sherry Chiger \| Publication date: 11/11/2009 \| Category: Views>CataBLOGue e-business Two diverse organisations, John Lewis and Oxfam, are using online video in a similar way: to encourage us to spend some of our Christmas budget at their websites.
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The October Catalogue Log by Sherry Chiger \| Publication date: 10/11/2009 \| Category: Views>CataBLOGue e-business St Nick lugging a bag brimming with toys has become a near-universal symbol of Christmas.
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Being okay is not okay. You must be remarkable by Alison Lancaster \| Publication date: 10/11/2009 \| Category: Views>Readers' views This is the first Christmas where I am not up to my neck in last-minute peak planning and hands-on trading.
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Editor's note--November 2009 by Sherry Chiger \| Publication date: 10/11/2009 \| Category: Views>Editor's notes This isn’t the first editor’s letter I wrote for this issue. I’d originally penned and proofread a missive decrying the government’s failure to interfere in the Communication Workers Union’s strikes against Royal Mail.
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A few missing pieces by Mark Adams \| Publication date: 10/11/2009 \| Category: Views>Website reviews The website for tech specialist Jigsaw Systems has some gaps to fill before it reaches its potential
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Q and A with Nick Gibbens of Wickedelic Lingerie by Catalogue e-business \| Publication date: 10/11/2009 \| Category: Views>Q&A with… For many men, working at a direct seller of racy lingerie would be a titillating task. And in fact, Nick Gibbens, who joined Wickedelic Lingerie as online marketing manager in February, does describe his job as “exciting”—but not necessarily for the reasons you think.
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Don't go postal by Robert Elding \| Publication date: 10/11/2009 \| Category: Views>Readers' views For catalogue marketers and other mail order professionals, “going postal” is the phrase of the moment. Why? The £9 billion industry is taking a big hit.
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Learning from the downturn by Steve Davis \| Publication date: 10/11/2009 \| Category: Views>Readers' views One man’s pick of emerging ecommerce trends for 2010
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Call for an intervention by Sherry Chiger \| Publication date: 05/11/2009 \| Category: Views>CataBLOGue e-business The big brouhaha here in Ilfracombe is that government health-and-safety regulations are once again making it impossible for the town to have a real bonfire on Bonfire Night.
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Book learning by Sherry Chiger \| Publication date: 04/11/2009 \| Category: Views>CataBLOGue e-business According to Persephone Books, Miss Pettigrew Lives for a Day is one of its best-selling title. So it wouldn't be surprising that the company mentioned the book periodically throughout its catalogue
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Most popular posts--October by Miri Thomas \| Publication date: 02/11/2009 \| Category: Views>CataBLOGue e-business The most-visited blog posts in October were
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CWU warns of more strikes to come by Miri Thomas \| Publication date: 29/10/2009 \| Category: Views>CataBLOGue e-business A three-day postal strike is underway as talks between the Communications Workers Union and Royal Mail failed to reach agreement last night.
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Having your say: a reader responds by Cross-Atlantic Insight \| Publication date: 27/10/2009 \| Category: Views>Readers' views Re “Editor’s Note: Have Your Say”, 13th October issue: So, at last, someone besides myself gets it. Good for you to ask for on-the-ground insight into the market, something more than numbers. It`s really fascinating stuff.
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Season's e-greetings by Miri Thomas \| Publication date: 26/10/2009 \| Category: Views>CataBLOGue e-business Guess who sent us our first Christmas enewsletter?
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The good, the bad, and the huh by Sherry Chiger \| Publication date: 23/10/2009 \| Category: Views>CataBLOGue e-business A few comments on catalogues and emails that arrived at Catalogue e-business HQ this week.
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Delivering info about deliveries, take two by Sherry Chiger \| Publication date: 21/10/2009 \| Category: Views>CataBLOGue e-business Last week I went on a bit about how few companies were posting messages on their home pages reassuring customers about deliveries in the event of a Royal Mail strike.
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Quick ecommerce takeaways from Amy Africa by Sherry Chiger \| Publication date: 13/10/2009 \| Category: Views>CataBLOGue e-business New features and quick tweaks to help you boost your web sales
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Which is the tail and which is the dog by Sherry Chiger \| Publication date: 12/10/2009 \| Category: Views>CataBLOGue e-business In the years since ecommerce arrived on the direct marketing scene like an unexpected and not-all-that-wanted younger sibling, cataloguers have viewed it as an auxiliary channel.
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Duo done good by Spencer Gallagher \| Publication date: 07/10/2009 \| Category: Views>Website reviews Two years ago the site of footwear merchant Duo received a lukewarm review. The same critiquer returns to cast his eye over the site’s relaunch
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Editor's note--October 2009 by Sherry Chiger \| Publication date: 07/10/2009 \| Category: Views>Editor's notes When people talk about improving the online shopping experience, they often compare websites unfavourably to stores.
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Q and A with Richard Davies of Hattons Model Railways by Catalogue e-business \| Publication date: 07/10/2009 \| Category: Views>Q&A with… Established in 1946, Hattons Model Railways now operates a shop and four websites (ehattons.com, hattons.co.uk, ediecast.co.uk, and worldwidemodelrailways.com), mails catalogues, and advertises in 15 monthly magazines.
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Clean and lean by Andrew Wilson \| Publication date: 07/09/2009 \| Category: Views>Website reviews The Salon Skincare website is no-fuss, no-muss—but a bit of elaboration may be in order
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Check and check again by Charlie Lawhorn \| Publication date: 07/09/2009 \| Category: Views>Readers' views The product pricing disaster from BestBuy recently, which saw its website selling flat-screen TVs for under $10, is yet another example of data management gone wrong.
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Editor's note--September 2009 by Sherry Chiger \| Publication date: 07/09/2009 \| Category: Views>Editor's notes “Never before have postal workers experienced so many attacks from all sides. Whether it’s pay, job security, workload, or dignity and respect at work, our members are facing a beating on all aspects of their working lives.”—Dave Ward, deputy general secretary of the Communication Workers Union (CWU), 21st August
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Q and A with Lula Braithwaite of LoveLula.com by Catalogue e-business \| Publication date: 07/09/2009 \| Category: Views>Q&A with… Lula Braithwaite’s passion for natural products drove her to launch organic apothecary LoveLula.com three years ago. Since then the company has won numerous accolades, including being named Best Retail Website by Natural Health magazine in its 2009 Beauty Awards.
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Editor's note--August 2009 by Sherry Chiger \| Publication date: 03/08/2009 \| Category: Views>Editor's notes Among the many valid reasons the Native Americans had to scorn the incoming Europeans was the wastefulness of the latter group. When the Indians killed, say, a buffalo, they used each and every part of the animal
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Wandering through Nomads by Nicky Forsdyke \| Publication date: 03/08/2009 \| Category: Views>Catalogue reviews Journeying through the fair-trade fashion merchant’s supplementary catalogue brings home the importance of branding
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Becoming a social-media socialite by Jason Smith \| Publication date: 03/08/2009 \| Category: Views>Readers' views The power and influence of social media cannot be overstated. The news of Michael Jackson’s death was broken on a gossip blog, not CNN
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Q and A with Rachel Perrett of Frock by Catalogue e-business \| Publication date: 03/08/2009 \| Category: Views>Q&A with… Online fashion boutique Frock (www.frockonline.com), which specialises in unique but affordable pieces, has been tipped by fashionistas as a site to watch.
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Five good reasons to buy a business in a downturn by Graham Winn \| Publication date: 06/07/2009 \| Category: Views>Readers' views In November 2008 I bought a company called Flowercard with my business partner, Ben Lowes.
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Q and A with James Hart of Asos by Catalogue e-business \| Publication date: 06/07/2009 \| Category: Views>Q&A with… We asked Asos’s first-ever employee, marketplace and community director James Hart, about the importance of community in helping to make the business a market leader
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Editor's note--July 2009 by Sherry Chiger \| Publication date: 06/07/2009 \| Category: Views>Editor's notes Web 2.0 can be so exhausting. There are so many channels to follow, and so many to maintain.
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Signs of success by Gary Bigwood \| Publication date: 06/07/2009 \| Category: Views>Catalogue reviews Although the Stocksigns catalogue does a lot of things right, it could benefit from some freshening up
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In praise of LTV by Wayne Lysaght-Mason \| Publication date: 06/07/2009 \| Category: Views>Readers' views The article “The lifeblood of your business” by Kevin McSpadden in the June issue of Catalogue e-business was very enlightening, and I fully support its view.
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Q and A with Tom Marshall of Asco by Catalogue e-business \| Publication date: 01/06/2009 \| Category: Views>Q&A with… Having trained as a mechanical engineer, Tom Marshall had a lot to learn about the catalogue industry. As the managing director of £3.8 million Asco Educational Supplies, he has learned his lessons well.
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Editor's note--June 2009 by Sherry Chiger \| Publication date: 01/06/2009 \| Category: Views>Editor's notes “You never get a second chance to make a first impression”: That saying rang in my head as I leafed through a recent catalogue from a small home decor merchant.
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Built for engineers, not for robots by Nigel Atkinson \| Publication date: 01/06/2009 \| Category: Views>Website reviews Plastic Parts Centre’s site does what it set out to do, but that’s not necessarily enough
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Online security--all for one by Ivana Ambage \| Publication date: 01/06/2009 \| Category: Views>Readers' views As a loyal reader, I was very intrigued with the May 2009 cover article on 3D Secure implementation on different ecommerce sites.
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3D Secure--whose house needs ordering? by Philip Marshall \| Publication date: 01/06/2009 \| Category: Views>Readers' views In reference to your front-page article of the May issue, we have implemented 3D Secure in our business...
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Catalogue Hotspots by Miri Thomas \| Publication date: 11/05/2009 \| Category: Views>CataBLOGue e-business A “where’s where” of catalogue companies
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Editor's note--May 2009 by Sherry Chiger \| Publication date: 05/05/2009 \| Category: Views>Editor's notes Make sure your loyalty programme doesn't end up a disloyalty programme
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PAS 2020 and Sustainable Mail by Martin Harvey \| Publication date: 05/05/2009 \| Category: Views>Readers' views With no fanfare, few direct marketers have showed much interest in the new PAS 2020 standard. That’s a shame, as there is much to commend it.
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Give ’em a hand by Bill Vickers \| Publication date: 05/05/2009 \| Category: Views>Catalogue reviews The Handpicked Collection catalogue has a great concept and content. It simply needs to hone its creative
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Q and A with Sylvia Hopwood of The Recycle Works by Catalogue e-business \| Publication date: 05/05/2009 \| Category: Views>Q&A with… An online seller of recycling and composting supplies, The Recycle Works won the Everywoman Iris Award in December and the Be Inspired Business Awards Lancashire for best use of the internet in March 2009.
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Second comes in first by Ian Tomlinson \| Publication date: 05/05/2009 \| Category: Views>Readers' views As is widely acknowledged, online and multichannel businesses are generally doing better than their store-only peers. However, what we are observing is nuanced.
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Q and A with Matthew Moulding of The Hut Group by Catalogue e-business \| Publication date: 06/04/2009 \| Category: Views>Q&A with… The Hut Group ended 2008 on a high note: It was awarded £5 million of funding from the Bank of Scotland when CEO Matthew Moulding won its Entrepreneur Challenge.
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Another option by Cherry Forrest \| Publication date: 06/04/2009 \| Category: Views>Readers' views In response to “Waste not, want not—part 1” in the January issue, the idea of “improving profitability by wasting fewer catalogues” is a strong one.
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Vive la bump! by Paul Hendrick \| Publication date: 06/04/2009 \| Category: Views>Catalogue reviews By emphasising its chic credentials, maternity wear catalogue Séraphine could beget a stronger brand
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The three I’s by Anne Walker \| Publication date: 06/04/2009 \| Category: Views>Readers' views I am a strong believer that good and careful companies will be able to weather a recession, but even so we all need to keep on our toes. One way is to pay heed to the three I’s of a successful business
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ASA it were by Vernon Coleman \| Publication date: 06/04/2009 \| Category: Views>Readers' views In “Cataloguers caught out by advertising watchdog” in the March issue, you reported that the Advertising Standards Authority (ASA) had ordered an advertiser to stop distributing its catalogue.
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Editor's note--April 2009 by Sherry Chiger \| Publication date: 06/04/2009 \| Category: Views>Editor's notes Criticising Royal Mail is a popular pastime. But things could be worse—and are in the States.
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Editor's note--March 2009 by Sherry Chiger \| Publication date: 02/03/2009 \| Category: Views>Editor's notes Monitoring mentions of your brand throughout the cybersphere needn’t be laborious.
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A bit more support by Geoff Devereux \| Publication date: 02/03/2009 \| Category: Views>Website reviews AA Lingerie’s website, while adequate, could benefit from an updated underpinning and a few frills
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Q and A with Lucy MacLean of Inverawe Smokehouses by Catalogue e-business \| Publication date: 02/03/2009 \| Category: Views>Q&A with… The marketing director at Inverawe Smokehouses, Lucy MacLean can confidently say she knows the business inside out.
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Time for a spring clean by Dara O'Malley \| Publication date: 02/03/2009 \| Category: Views>Readers' views Tthe early part of any year tends to be a bit dismal and depressing. As we move into spring, though, life begins to feel better and brighter. So this is the time to refill our enthusiasm tanks and start to drive the business forward again.
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Oh, do cheer up by Nigel Swabey \| Publication date: 02/02/2009 \| Category: Views>Readers' views As a direct seller, you’re in the right place at the right time. Here’s why
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Editor's note--February 2009 by Sherry Chiger \| Publication date: 02/02/2009 \| Category: Views>Editor's notes But when money is tight or consumers are afraid to spend, the rational—or make that rationalisation—plays an even more important role. And that’s definitely to the benefit of cataloguers and online merchants.
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Is this site cricket by Leroyson Figuiera \| Publication date: 02/02/2009 \| Category: Views>Website reviews Romida positions itself as the world’s largest stockist of cricket gear—but that may not be enough to set the brand apart
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Q and A with Richard Longhurst of LoveHoney by Catalogue e-business \| Publication date: 02/02/2009 \| Category: Views>Q&A with… LoveHoney cofounder Richard Longhurst says the site is aiming to overtake Ann Summers as the UK’s largest sex-toy retailer. Here he tells Catalogue e-business how he hopes  to achieve that.
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A call for service by Chris Hancock \| Publication date: 02/02/2009 \| Category: Views>Readers' views In issue 162 Sherry Chiger highlights an important issue for any call centre: that focusing on quantity over quality as a cost-cutting measure is a high-risk strategy
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Extend creativity to delivery by Russell Dorset \| Publication date: 02/02/2009 \| Category: Views>Readers' views With the current economic downturn it’s inevitable that we will lose companies trading in the multichannel sector.
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Q and A with Tara Ryan of Joules by Catalogue e-business \| Publication date: 12/01/2009 \| Category: Views>Q&A with… Joules Clothing appointed Tara Ryan, former head of womenswear design for Boden, as its menswear designer in October.
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We hereby resolve… by Catalogue e-business \| Publication date: 12/01/2009 \| Category: Views>Readers' views Managers and directors at a number of multichannel commerce companies, including Aspace, Firebox, and JoJo Maman Bebe, share how they resolved to improve their business in 2009
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Uniformly underwhelming by Gary Reid \| Publication date: 12/01/2009 \| Category: Views>Catalogue reviews The Denny's catalogue of uniforms and workwear surprises with its lack of best practice
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Credit crunch will expose e-laggards by Martin Brickell \| Publication date: 06/01/2009 \| Category: Views>
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The economy and the life of squirrels by Nick Begy \| Publication date: 15/12/2008 \| Category: Views>Readers' views Building a competitive advantage whilst your competitors are sleeping
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Q and A with Laura Fowler of Monster Parties by Catalogue e-business \| Publication date: 15/12/2008 \| Category: Views>Q&A with… Before launching Monster Parties, an online shop selling party supplies, Laura Fowler spent most of her career in the printing industry.
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Warming to Wool Overs by Angela Walledge \| Publication date: 24/11/2008 \| Category: Views>Catalogue reviews A catalogue selling comfortable knitwear should provide a comfortable shopping experience.
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Editor's note--late November 2008 by Sherry Chiger \| Publication date: 24/11/2008 \| Category: Views>Editor's notes For service-oriented trade magazines, a frequency of 18 times a year appears to be too much.
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Q and A with Nick Glynne of Easycom by Catalogue e-business \| Publication date: 24/11/2008 \| Category: Views>Q&A with… Glynne founded electronics reseller Easycom eight years ago after acquiring a liquidated company for £3,000
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Steering Demon Tweeks by Paul Lewis \| Publication date: 10/11/2008 \| Category: Views>Website reviews The shortest distance between two points is a straight line—so to close a sale, a site should drive visitors directly to what they want
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Q and A with Robert Russell of Shudoo by Catalogue e-business \| Publication date: 10/11/2008 \| Category: Views>Q&A with… Robert Russell launched Ugs & Kisses in 2004 to sell sheepskin boots, particularly the Ugg Australia brand, online in the UK. As the product offering expanded to include summer ranges such as flip-flops, Russell felt a name change was needed.
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Brains and beauty by Steve Simmonds \| Publication date: 10/11/2008 \| Category: Views>Website reviews That Plümo offers highly desirable women’s fashion was never in doubt. But the website could use some help in making it easier to buy the luscious merchandise
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European ecommerce: crossing the borders by Tim Curtis \| Publication date: 10/11/2008 \| Category: Views>Readers' views The size of the European ecommerce  market may well overtake that  of the US in the  next year or two
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